Last Update: October 24, 2014
Application of this policy
What is personal information
Location Information: With your consent, we may collect two kinds of location information through your use of the services on your mobile phone or device. To identify stores near you and to appropriately enable the services, we may gather location information through your mobile phone or device’s geolocation, GPS, or similar capabilities. Furthermore, as part of the services, we may collect information about your location within participating stores through your mobile phone or device’s Bluetooth or similar capabilities in combination with technology implemented by and with our retail partners. We refer to the location information collected through your mobile device’s applicable geolocation, GPS, Bluetooth or similar capabilities simply as “Location Information.” We will only gather these kinds of Location Information if you agree to share them with us by opting-in to the services (either during your initial app download, login or later) to receive the services and by enabling these capabilities on your mobile device. Once you have opted-in to receive the services and consented to our gathering of Location Information, the Rover Apps and services will continue to collect Location Information until you log off (they will gather Location Information if they are running in the background) or use your phone’s or other device’s setting to disable your mobile device’s applicable geolocation, GPS, Bluetooth or similar capabilities for the Rover Apps or services. We treat Location Information as personal information.
Collection of personal information
We receive and store any information that you provide to us, either directly or through your use of our Services. For example, we collect Personal Information from you when you contact us with inquiries, respond to one of our surveys, or use certain Services.
Use of your personal information
You acknowledge that Rover may use personal information that you voluntarily disclose to us to:
- Provide you with information about new products, services, newsletters, informative e-mails, and research on future product ideas or improvements;
- Assist us in creating or providing content that is relevant to you;
- Provide you with special offers that may be of interest to you and to improve your experience on our Web sites or with our services;
- Assist us in creating better products and services to meet your needs;
- Allow you to purchase and download products, obtain access to services or otherwise engage in activities you select;
- Provide you with technical support;
- Help you quickly find software, services or product information important to you;
- Send transaction-related communications such as welcome letters, and product/service order confirmations. Rover may also send you surveys or marketing communications to inform you of new products or services or other information that may be of interest;
- Restrict the availability of some of the products, services and content to certain parts of the world, where required for legal reasons, by using your address, IP address and other information in order to enforce those restrictions; and
- Enhance our Service’s functionality or features, providing you with information about specials and stores, and to otherwise operate our business. We may also share certain information, such as Location Information with our business partners so that they may better serve you with offers or otherwise.
You may always choose not to provide personal information, but if you so choose, our products and services may not be available to you. You agree that you are under no obligation to provide us with this information and can access many aspects of our Web sites without providing us any personal information.
Disclosure of your personal information
- Rover may disclose your personal information with your prior consent;
- Rover may be required by law to disclose personal information without your consent in the event of emergency situations or when required by government or other legal authority;
How to opt-out / withdraw consent
You can withdraw your consent for the use of your personal information at any time by notifying us at email@example.com or by disabling the Rover application. Information may be retained by Rover for audit or archival purposes or as required by applicable federal and provincial laws.
How long we keep Personal Information
Rover maintains information about you for as long as we provide service to you, and longer for related business activities. After information is no longer necessary for our business purposes, we destroy the information unless there is an outstanding request or order to preserve the information.
Safeguards we have in place
Rover stores and process your personal information on our computers principally in Canada as well as on internationally. Rover employs reasonable managerial and technical measures to ensure that your personal information is secure. In addition, our dedicated team of information technology professionals works to maintain data accuracy and prevent unauthorized access to sensitive information. Unfortunately, no security system can be guaranteed to be 100% secure. Accordingly, we cannot guarantee the security of your personal information and cannot assume liability for improper access to it. The Internet is not a secure medium and you acknowledge and agree that the privacy of your e-mail communication and personal information can never be guaranteed as any e-mail communication may be lost, intercepted or altered. By using our Web sites, or providing personal information to us through any means, you agree that we can communicate with you electronically regarding security, privacy, and administrative issues relating to your use of our Web sites and our services.
Access to your personal information
You can ask to see your personal information. If you want to review, verify or correct your personal information, please contact our Privacy Officer. Please note that any such communication must be in writing. Generally, your information is kept at our corporate offices in Toronto, Canada (see address information below).
When requesting access to your personal information, please note that we may request specific information from you to enable us to confirm your identity and right to access, as well as to search for and provide you with the personal information that we hold about you. We may charge you a fee to access your personal information; however, we will advise you of any fee in advance. If you require assistance in preparing your request, please contact the office of our Privacy Officer.
Your right to access the personal information that we hold about you is not absolute. There are instances where applicable law or regulatory requirements allow or require us to refuse to provide some or all of the personal information that we hold about you. In addition, the personal information may have been destroyed, erased or made anonymous in accordance with our record retention obligations and practices.
In the event that we cannot provide you with access to your personal information, we will endeavor to inform you of the reasons why, subject to any legal or regulatory restrictions.
Collection of non-personal information
Our Web sites may be connected by "hyperlinks" to other websites. You acknowledge and agree that Rover makes no representation, warranty, covenant, or claim regarding, and Rover expressly disclaims and denies any responsibility or liability for, directly or indirectly, the privacy practices on any third-party website or resource accessible by hyperlink from our Web sites. You agree that the inclusion of any such hyperlink does not suggest, represent, warrant, covenant or imply that Rover monitors, endorses or exerts any control over such website or linked resource whatsoever. You agree that Rover provides these hyperlinks to you only as a convenience, and the inclusion of any hyperlink does not suggest, represent, warrant, covenant or imply affiliation, endorsement or adoption by Rover of any such website or linked resource whatsoever.
When you leave our Web sites, you acknowledge and agree that our terms and policies do not govern your access to, and use of, other websites. You acknowledge our recommendation to review the applicable privacy and data gathering practices, of any website or linked resource to which you navigate from our Web sites.
You acknowledge and agree that our terms and policies do not govern any other party.
You acknowledge our recommendation to review the applicable privacy and data gathering practices, of any third party to which you provide personal information.
Notice To California Residents
If you are a California resident, California Civil Code Section 1798.83 permits you to request information regarding the disclosure of your personal information by Rover to third parties for the third parties’ direct marketing purposes. To make such a request, please send an email to firstname.lastname@example.org.
Any services provided by Rover is controlled and operated by us from Canada, and we do not intend that our services subject us to the laws or jurisdiction of any state, country or territory other than that of Canada. We do not represent or warrant that the services, or any part of the services, are appropriate or available for use in any particular jurisdiction. Those who choose to access the services do so on their own initiative and at their own risk, and are responsible for complying with all local laws, rules and regulations. We may limit the services' availability, in whole or in part, to any person, geographic area or jurisdiction we choose, at any time and in our sole discretion.
Inquiries or Concerns?
The contact information for our Privacy Officer is as follows:
Attention: Privacy Officer
55 Adelaide Street EastSuite 410
Toronto ON M5C 1K6